Foundations, prompts and workflows for a newsroom using AI with its eyes open.
Calibration first. Craft second. And a small cohort who keep the whole thing running without us.
See the role tracksFive strands, one place. Written by the desks that use them, not for them.
Each track is built around the specific way the tool fails for that role. That failure mode is the curriculum — the useful applications follow from understanding it.
Models are exceptional at producing output that's plausible and wrong. Used deliberately, that's an unlimited supply of training material.
Timings are starting proposals, not commitments. They should be revised against what the baseline survey actually finds.
Every tool stops short of the send button, on purpose.
Something to argue with, never an answer to accept.
Credit and accountability sit with the journalist.
Session one shows the tool being confidently wrong, before it shows anything useful.
No toy exercises. People bring a real task from their own desk.
Peer-led, in-language, in-house. Not a vendor deck.
The person who distrusts the tool finds the failure modes. Recruit them.